History

Originally from the magnificent Peruvian Andes, both Victor Perez and Angelica Leyva have been surrounded by textiles since their childhood. Victor, the Creative Director and Designer for the brand was born in Ayacucho. Having suffered from his biological parents’ abandonment, he counted on the upbringing of a Cusqueño (native of Cuzco) artisan who was passionate about the alpaca fiber and their country’s millenary techniques. At home, he had always been amidst masterful artisans from whom he learned different methods, which led
him to find his passion for fashion in his early years. At a young age, he had the opportunity to formally study Fashion Design with a specialization in weaving.

Angelica, the Managing Director, was born in Huancavelica and raised in Huancayo. Since her childhood, she always worked by her mother’s side who made and sold products from their home. They traveled to many of the towns’ fairs in her natal Huancavelica as well as Ayacucho where they interacted with many of the local textile artisans. Angelica admired their wonderful talent that was expressed in their traditional costumes. Longing to gain more knowledge and
be able to communicate with the locals, Angelica learned to speak Quechua, making it possible for a fantastic connection with those communities. These experiences led her to choose and pursue a Textile Engineering career.

With the passion that both Angelica and Victor shared for textiles, fate brought them together and allowed them to join ventures both as business and life partners. As a result, D’Peru Textil SAC was founded in 2010, a company specializing in the design, production, and commercialization of merchandise made of the most representative Peruvian fibers such as alpaca and cotton, as well as the combination of fibers that the global market demands. The enterprise counts on its production line with high-tech German machinery that allows them to be innovative and versatile with its unique pieces. These pieces keep the tradition of the Andean textile which is either hand-knitted or made with handcrafted knitting and loom machines.

Throughout the years D’Peru Textil SAC has had sustainable growth. Operations were initially focused on providing knitting services for other Peruvian exporter companies. After this, the
company installed the first confections area enabling them to offer more complete services. In late 2016 the company launched its internationalization campaign with exports to the United States which is now the main market for the company.

Their participation in textile fairs with a focus on assisting international buyers, such as Perú Moda, Alpaca Fiesta, Sur Exporta, Premiere Vision New York, and other commercial and
technological missions in South America and Europe, led the company to expand their exports to nine additional markets including China, Japan, Chile, France, Canada, Germany, Denmark, the Netherlands, as well as the USA.

Nowadays, the company is in yet another stage of growth which is opening commercial channels to sell its collections through the PAMPA and DPT brands.

The Designer

Since my early years, art and fashion filled my life. I was blessed to have been surrounded by great masterful artisans from whom I learned diverse knitting techniques. Therefore, my connection with textiles has woven my professional path. When I was young, I had the opportunity to study fashion design and continued training to achieve mastery and handling of high-tech German machinery and design software.

My inspiration is centered on the authentic beauty of nature. I am a firm believer in the purity of design based on the quality of the raw material, along with the simplicity and elegance of
the natural fibers from our country. This dream led me to develop Pampa, a brand with a minimalist yet contemporary style.

Pampa symbolizes the perfect union between textile tradition and contemporary elegance, represented in a free-spirited, light, lineal collection that is at the same time naturally chic.

Our commitment to Peruvian textile art encourages us to keep the millenary techniques that fit with our contemporary users, delivering a final product that speaks of a distinctive lifestyle.

The mixtures of natural fibers contemplated on a design pallet, sober and raised, allow us to be part of an assembly of an elevated and contemporary look that walks along with conscious planning. Our raw materials are carefully selected under a naturalistic and functional optic, in a plastic and moldable design.

Pampa is for us, the best testimony of our years of experience in the textile market as to the compromise that we have with our industry in Peru, keeping the traditions that permit us to
develop a recognizable design.

This is Pampa, this is our world, welcome to our universe.

 

His passions: He enjoys researching Peruvian tradition. He also likes to knit and create new stitches. He loves plants and pets. He’s got more than 400 trees planted in the workshop in
Cusco between Inca and fruit trees. He generated a vegetable garden on the terrace of the workshop in Lima. He likes to encourage as many people as he can to plant, look after and
grow plants. A self-declared dog lover, Victor has the company of three adorable pets, Otto, Lia, and Pedrito, their puppy.

His saying and thoughts:
“The alpaca fiber is a mystic fabric that chooses the hands of the artisan.”
“Feel proud of your roots and culture, there lies your real essence.”

As Pampa, we aim towards an ethical and transparent commerce that allows us to transcend and be sustainable for our target public, such as our collaborators and artisans.

 

Why the name Pampa?

In honor of a moment of pure love, honest and unexpected that filled my heart while searching for answers to my origin.

To further his personal and professional development, Victor had questions such Who am I?” “Where do I come from?”. These inquiries were necessary to answer a very important one “Where do I want to be?” Despite filling his days and world with his passion for textiles, there was an emptiness. He decided to get on track toward the search for his origins alongside his life partner. They headed to Ayacucho with many expectations. As a natural designer, his thoughts were mostly optimistic. The findings however were less encouraging. Victor had a longing for his birth mother, he wanted to meet her. She, on the other hand, had rebuilt her life, limiting herself to asking Victor “why did you come?” and “when are you leaving?”

The reaction was not what they had anticipated. They decided to walk back when they met the person who had helped them to find Victor’s family. This person took them to Victor’s grandfather’s house, about twenty minutes on foot. The house was a humble one, surrounded by plants and flowers. As soon as they went into the house, the grandfather rushed to hug Victor without even knowing him. Meanwhile, he asked for Victor’s forgiveness. The grandfather felt sorrow due to his daughter’s actions towards Victor. The grandfather never
lost hope that one day eventually they would be reunited. With those words of love and forgiveness also came words of discovery of the truth. Victor’s grandfather said, “You are my
beloved grandson, you were born here, you are from Pampamarca”. As he was telling Victor the story of his birth and how proud he was of having his first grandson and the grief of not having seen him grow up. It was the first time Angelica had seen Victor shedding tears. He had found the answers he had been looking for and he felt lifted and loved by someone related by blood for the first time. This is how in honor of his grandfather’s words and the fact itself that he came to encounter a pure, honest, clean, and unexpected love, which led Victor to name the brand PAMPA.